LR Marketing Group is a marketing consulting practice specializing in growing revenue of businesses and organizations through market analysis, planning & implementation, public relations, lead generation and business development. While the firm has served a diverse group of clients, it maintains a concentrated effort in serving specific industries, particularly professional services firms.
An incentive program is a planned activity designed to motivate people to achieve predetermined organizational objectives. In other words, it is a planned activity to encourage people to do what it is you want them to do.
Client Testimonials: Power Tools in Your Marketing Toolbox
When I think of testimonial advertising, a few good ad campaigns come to mind. One of the more memorable, recent campaigns features Academy award-winning actress Sally Field pitching Boniva, a drug that works to slow bone loss, so the body's natural bone production can pull ahead.
Lisa A. Rozycki has over twenty-five years of experience in marketing, public relations, advertising and sales. She has held marketing management/sales positions in retail, publishing, transportation, and the public accounting industry as well as serving clients in several other industries.